Title Tag

Definition:

The title tag is an HTML element that defines the title of a webpage. It’s what appears in the browser tab and, often, as the page’s meta title in search results.

Why It Matters:

The title tag helps search engines understand the topic of the page and is a key on-page SEO element. It’s also your best chance to grab attention in SERPs.

Title Tag vs. Meta Title:

In most cases, these are the same—but they can differ if your CMS or SEO plugin allows separate fields. The title tag is the code; the meta title is how you might customize the search snippet.

House Rule:

Even though they’re technical elements, think of title tags like headlines—optimized for both bots and humans.

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Founder CJ of Ivingo Creative

Hey! I’m CJ.

Web designer turned conversion strategist—aka your go-to for websites that actually do something.

Before Ivingo Creative, I was running a tent & event rental business with my husband (yep, weddings, festivals, the whole nine). I learned how to get us to the top of Google without an agency—and realized I kinda loved the strategy side more than the setup.

Now? I help businesses and service pros build websites that work harder—optimized for conversions, SEO, and real results.

When I’m not fine-tuning CTAs or obsessing over UX, I’m recharging with my crew, a strong marg, and a break from my screen—because balance matters, too. 

Let’s make your website the hardest-working part of your business so you can relax, too.

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