Meta tags may be small, but they’re a big deal for your SEO. They tell search engines and social platforms what your page is about, help improve click‑through rates, and create the first impression of your content. But depending on your website platform, finding and editing them can feel different every time.
This post walks through where to find your meta title and meta description (and OG/social settings, when available) on the most common platforms small business owners use.
Why Meta Tags Matter
Meta tags are snippets of text in your website’s code that describe your page to search engines and social networks. They include:
- Meta Title: This is your headline in search results
- Meta Description: This is the short blurb under your title that tempts the click
- OG Tags: Optional social tags for Facebook, LinkedIn, X, etc.
Good meta tags = better visibility + higher click rates.
How to Find Your Meta Tags by Platform
Squarespace
Squarespace makes SEO settings accessible on every page and blog post.
Where to find them:
- Open your site in the Squarespace editor
- Go to Pages
- Hover over the page you want to edit and click the gear icon
- Select the SEO tab
Here you’ll see fields for:
- SEO Title
- SEO Description
Pro tip: Use descriptive, keyword‑focused titles that still read naturally — remember, this is for humans too!
Showit
Showit handles page SEO for your visual site, and WordPress handles SEO for your blog.
Where to find them (pages):
- Open the page designer in Showit
- Click the page you want to edit
- In the right sidebar, scroll to SEO Settings
Here you’ll find:
- Page Title Tag
- Meta Description
Where to find them (blog posts): Showit’s blog content is through WordPress, so you’ll edit meta tags inside WordPress SEO plugins like Yoast or RankMath (see below).
WordPress (with SEO Plugin)
If your site runs on WordPress and uses a plugin like Yoast SEO or RankMath, you’ll find meta tags right in the post editor.
Where to find them:
- Open the page or post you want to edit
- Scroll down to the SEO plugin section (Yoast or RankMath)
- You’ll see fields for:
- SEO Title
- Meta Description
- Social/OG Title & Description
Tip: Fill out both the search snippet preview and the social tab — they look different on Google vs. social networks.
Webflow
Webflow gives you full control inside the page settings.
Where to find them:
- In your Webflow Designer, go to Pages
- Click the settings gear next to the page
- Scroll to the SEO Settings section
Here you can edit:
- Title Tag
- Meta Description
- Open Graph Title
- Open Graph Description
- Social Sharing Image
Shopify
Shopify lets you edit SEO fields for products, collections, pages, and blog posts.
Where to find them:
- Open the item (product, page, etc.)
- Scroll down to Search engine listing preview
- Click Edit website SEO
You’ll see fields for:
- Page Title
- Meta Description
- URL Handle
Remember, Shopify truncates descriptions around ~150–160 characters, so make every word count!
Meta Tag Best Practices (Across Platforms)
No matter where you edit them:
✅ Write unique meta tags for every page
✅ Include your target keyword (naturally)
✅ Keep titles ~ <60 characters and descriptions ~150–160 characters
✅ Write for humans first — search engines second
✅ Preview how tags look in Google before publishing
Quick Checklist
Before you publish a page, ask:
✔️ Does the meta title describe the page clearly?
✔️ Does the meta description invite a click?
✔️ Are keywords used naturally?
✔️ Did I add a compelling call to action?
✔️ Have I updated social/OG tags with a share image if available?
Want More Help?
Inside The Drawing Room, we have an SEO Tracker worksheet you can use to track edits across your site. Bring your screenshots or URLs into the community — we’re happy to help you fine‑tune!
