Stop Building on Shifting Sand.

For brands ready for their next chapter in visibility.
We don’t change the paint. We fix the foundation.

Reset Your Site

Structural seo Reinforcement for the Modern Website

The Website Reset

Your site looks good, but the "studs" are failing. Broken internal linking, outdated metadata, and technical debt are signaling "low authority" to the new generation of AI-driven search.

You've hit a performance ceiling.

You have an established brand and consistent traffic, but your organic growth has plateaued despite your current marketing efforts.

A Reset bypasses the need for a total "demolition" by identifying and removing the invisible technical barriers holding your rankings in place.

Your foundation has "technical rot."

Over time, even the best websites accumulate broken internal links, bloated code, and outdated metadata that signal a lack of authority to modern search engines.

We perform a surgical cleanup to eliminate this rot, realigning your internal linking so AI engines can finally categorize your expertise as a "source of truth".

You're not showing up in AI search yet.

The search landscape has fundamentally shifted toward AEO and GEO, and your current site structure likely isn't optimized for how ChatGPT or Perplexity "read" authority.

This reset provides the structural pivots necessary to ensure your existing content is cited in generative answers without the 12-week timeline of a full rebuild.

Most established brands don't need a rebuild.

They need an intervention.

Over time, websites develop "technical rot"—broken internal link structures, bloated code, and messaging that no longer resonates with how people (and AI) search in 2026.

If your traffic has plateaued or your rankings are dipping despite "doing everything right," your structural integrity is likely the culprit.

The Website Reset is a disciplined, 4-week sprint designed to eliminate that rot and realign your estate with the new age of Generative Engine Optimization (GEO).

How it Works

We approach your reset with architectural rigor, focusing on three high-impact areas that move the needle immediately.

Core Page SEO Execution

Precision optimization of your highest-value assets to meet 2026 E-E-A-T standards. We move beyond simple metadata tweaks to ensure search engines and AI recognize your brand as a definitive authority.

Internal Linking Alignment

Structural mapping of your content into Topic Clusters to clarify your site’s hierarchy. We realign how your pages connect, ensuring "Answer Engines" like ChatGPT and Perplexity can easily crawl, categorize, and cite your expertise as a primary source of truth.

Messaging & Layout Refinement

Strategic tightening of your brand narrative to lower bounce rates and increase engagement. We optimize your layout to align with modern search intent, ensuring your "human angle" remains the focus while guiding visitors toward conversion.

 

The 4-Week Sprint

AI models are the new gatekeepers of information. If your internal links are messy or your data isn't clean, you won't be cited in generative answers. This reset ensures your site is "crawl-ready" for the next generation of discovery, turning your existing content into a source of truth for the robots while maintaining its soul for the humans.

 

01

Structural Audit

Identifying the "technical rot" and high-value SEO targets.

02

The Alignment

Mapping the Topic Clusters and realigning internal links.

03

Narrative Refinement

Tightening on-page copy and layout for lower bounce rates.

04

The Hand-Off

Final technical optimization and performance report.

Let's Get the Blueprint Right.

Every great renovation begins with a site survey.

Tell us a bit about your current website so we can ensure the Website Reset is the right tool for your specific goals. If your foundation needs a different level of care, we’ll point you toward a Strategy Session to map out your best path forward first. 

Website Reset Investment: $3,500 flat rate. This isn’t a surface-level polish—it’s a foundational realignment.
The Website Reset is designed to repair, reframe, and relaunch your existing site so it’s ready to convert and compete. It’s ideal for brands with a solid base who need a strategic overhaul without starting from scratch.