Just launched your website and wondering how to get started with SEO?
You don’t need a mountain of blog posts or a backlink from Forbes to start showing up. Start with a clean foundation with clarity, structure, and a few strategic moves.
This guide covers exactly what to focus on when it comes to SEO for new websites without the overwhelm.
1. Get Clear on Who You’re For + What You Do
Before you even think about keywords, look at your homepage and service pages. Ask yourself:
- Does it say who this is for and what problem you solve?
- Is it obvious what someone should do next?
- Is your main service or offer clear in the first few seconds?
When you’re thinking about SEO for a new website, clarity beats cleverness every time!
2. Set Up Google Search Console (and Bing Webmaster Tools!)
This is your SEO dashboard, and it’s free!
Search engines need to know your site exists before they can rank it. For new websites, this is the most essential first step in any SEO setup.
These tools help you track:
- Indexed pages
- Keyword visibility
- Clicks and impressions
- Performance over time
Yes, even if your site is brand new, you need to start gathering data now.
Need help setting up your Google Search Console? Here's a step-by-step guide on how to do this.
3. Write 1 Strategic Blog Post per Service
For SEO to work on a new website, your content has to support your services.
That doesn’t mean churning out content. It means writing strategically:
- Before they are ready to buy, what does your ideal client need to know about your service or product?
- What questions are they Googling that you can clearly answer?
Start with value with your posting, not volume.
4. Use Internal Links From the Beginning
Link your blog posts to your services. Link between related pages. Link FAQs to blog content! Link, link, link!
Internal linking helps with:
- SEO indexing
- Site structure
- User experience
For new websites, building this internal structure early makes future content way more powerful.
5. Make Sure You’re Indexable
New websites often make one big mistake: they block search engines by accident!
Go into Google Search Console and check:
- Are your key pages indexed?
- Is your sitemap submitted?
- Any crawl errors?
Your optimization won't work if your site can’t be seen!
6. Be Okay With the Slow Start
Finally, remember that SEO is not an overnight traffic boost, especially for new websites. But the work you do now? It lays the foundation for everything that comes next.
Start with structure. Stay consistent. Your future search visibility will thank you!
Want Help Starting Your SEO the Right Way?
Inside The Drawing Room, we walk you through SEO foundations for new websites including setup, content planning, keyword research, and AI search visibility.
You don’t need to guess. You just need a clear blueprint for your digital home!
