Internal Link

An internal link is a hyperlink that connects one page of a website to another page within the same domain. These links help users navigate your site and signal to search engines how your content is structured.

Why it matters:

Internal links boost SEO by distributing page authority and helping search engines index your site more efficiently. They also guide visitors toward high-value content and increase time spent on your site — a key factor in conversion.

Where it fits in your strategy:

Think of internal links like hallways in your house: they connect the rooms (pages), create flow, and guide guests (users) through your space with purpose.

Want to make keyword planning even easier?

Download our Free Keyword Tracker—a simple, plug-and-play tool that helps you stay organized, track search volume and rankings, and actually use your keywords effectively.


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Founder CJ of Ivingo Creative

Hey! I’m CJ.

Web designer turned conversion strategist—aka your go-to for websites that actually do something.

Before Ivingo Creative, I was running a tent & event rental business with my husband (yep, weddings, festivals, the whole nine). I learned how to get us to the top of Google without an agency—and realized I kinda loved the strategy side more than the setup.

Now? I help businesses and service pros build websites that work harder—optimized for conversions, SEO, and real results.

When I’m not fine-tuning CTAs or obsessing over UX, I’m recharging with my crew, a strong marg, and a break from my screen—because balance matters, too. 

Let’s make your website the hardest-working part of your business so you can relax, too.

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