The engagement rate represents the percentage of site visits where users stayed for at least 10 seconds, viewed multiple pages, or took an action (like clicking or filling out a form).
Why it matters: A higher engagement rate means people are interacting with the site, which is a strong indicator of good content and user experience.
Download our Free Keyword Tracker—a simple, plug-and-play tool that helps you stay organized, track search volume and rankings, and actually use your keywords effectively.
No fancy tools required. Just clarity and traction.
Web designer turned conversion strategist—aka your go-to for websites that actually do something.
Before Ivingo Creative, I was running a tent & event rental business with my husband (yep, weddings, festivals, the whole nine). I learned how to get us to the top of Google without an agency—and realized I kinda loved the strategy side more than the setup.
Now? I help businesses and service pros build websites that work harder—optimized for conversions, SEO, and real results.
When I’m not fine-tuning CTAs or obsessing over UX, I’m recharging with my crew, a strong marg, and a break from my screen—because balance matters, too.
Let’s make your website the hardest-working part of your business so you can relax, too.
Stop leaving money on the table with a website that’s not pulling its weight.
Our Monthly Optimization Package is designed to fix that—improving SEO, increasing conversions, and driving growth.
Ready to get started?
If you’re pouring energy into email newsletters, Instagram links, or digital collaborations—but still guessing what’s driving results—it’s time to move in with UTM tracking. These simple tools help you track exactly where your traffic is coming from so you can stop...
Thinking about moving your site from WordPress to Shopify? Before you make the leap, learn how to protect your SEO—so you don’t lose rankings, traffic, or years of hard work. This guide walks you through everything from redirects to metadata, with practical tips for a smooth, search-friendly migration.
Google just changed how websites are ranked — again. In this post, we unpack the 2025 algorithm updates, including the shift toward helpful content and AI-generated search results. Learn what’s changed, what it means for your site, and how to make your website a place worth finding (and staying).
Summer can slow down your business — but only if you let it. In this post, CJ shares how shifting schedules (hello, childcare shuffle) inspired a smarter seasonal strategy. From website tune-ups to SEO tweaks, discover what to prioritize in the next 30 days to avoid the summer slump and keep your momentum strong all season long.
Your pages are showing up in search—but no one’s clicking. If you’re seeing impressions in Google Search Console but not getting traffic, you’re not alone. Here’s how to fix low CTR with smart, simple tweaks that make your content irresistible.