Why I Use Divi with WordPress

By CJ Price

When it comes to building websites, WordPress is my go-to platform. But what some people might not understand is how much I design on WordPress with the powerful Divi theme and page builder by Elegant Themes. After over a decade of using Divi, I’ve come to appreciate its flexibility, ease of use, and the way it allows me to create visually stunning and highly functional websites without compromising performance. And with Divi 5 on the horizon? You can't stop me now.

What is Divi?

Divi is a versatile theme and page builder that transforms WordPress into a true drag-and-drop design experience. Whether you're a business owner or a professional web designer, Divi makes it possible to create custom websites without the need for complex coding. Its real-time visual editor provides a live preview as you design, making it easy to craft a site that aligns perfectly with your vision.

Why Divi + WordPress?

WordPress, as an open-source platform, offers a huge library of plugins, a strong community, and scalability that suits projects of all sizes. However, while WordPress is powerful, it can be challenging to create a fully custom design without coding or advanced design skills.

That’s where Divi comes in. Divi bridges that gap by providing a drag-and-drop interface directly within WordPress. With Divi, I can create layouts, customize every detail of a page, and still maintain WordPress’s built-in flexibility and functionality. The combination gives me the freedom to design beyond the limits of traditional themes.

Key Features of Divi I Rely On

  1. Visual Builder: Divi’s visual builder is incredibly intuitive. I can see the changes live as I make them—whether I’m adjusting margins, switching fonts, or moving sections around. This real-time editing saves time and ensures that the design is pixel-perfect before hitting publish.
  2. Pre-made Layouts & Customization: Over the years, I’ve built a library of custom layouts to speed up my workflow. When working with clients, these layouts allow me to quickly prototype ideas and make tweaks as needed. Divi also offers hundreds of pre-made templates, which are fully customizable to match any brand aesthetic.
  3. Responsive Design: Designing for different screen sizes used to be a complex task, but Divi makes it easy to ensure that every site is mobile-friendly. I can create custom versions of each section, adjusting the layout for mobile, tablet, and desktop views without extra hassle.
  4. Theme Builder: This feature allows me to design templates that apply across the entire site—whether it’s a custom blog post layout, a product page, or a unique header and footer combination. With Divi’s theme builder, I can create a unified look that remains consistent across every page type.
  5. Advanced Design Options: Divi offers advanced design settings, including custom CSS options, hover states, animations, and built-in modules like sliders, forms, and galleries. These features give me the flexibility to create professional-grade websites without needing a full development team.
  6. Seamless Integration with Plugins: Since WordPress is at the core, I can integrate Divi with any number of plugins that enhance functionality—like SEO tools, eCommerce solutions, or analytics trackers—making it easy to tailor sites to meet specific business goals.

What It Means When I Use Divi with WordPress

When I tell clients I use Divi with WordPress, I’m offering a streamlined process that delivers professional results without the slowdowns often associated with over-complicated design tools. Here’s what that means in practice:

  • Customization: No two websites are alike. With Divi, I can create unique designs tailored specifically to the brand’s needs. Whether it’s a sleek portfolio site or a robust eCommerce platform, Divi’s flexibility allows me to design anything.
  • Speed: Divi speeds up the design process with its visual builder and library of reusable elements. This means faster turnaround times for clients without sacrificing quality.
  • User-Friendly Editing: Divi’s interface is intuitive enough for non-designers to manage simple content updates.
  • Mobile-First Focus: Today, a mobile-friendly site isn’t optional. With Divi, I ensure every design looks and functions well on any device.

A Decade of Divi

After over a decade of working with Divi, it’s become an essential part of my workflow. Its ever-evolving features, coupled with WordPress’s flexibility, make it a powerful combination for web design. Whether you’re a business owner looking to build your brand online or a designer in need of a versatile tool, Divi is one of the best investments you can make for your WordPress site.

If you’re looking for a custom WordPress website designed with Divi, feel free to get in touch with me. I’d love to help you bring your vision to life.

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Founder CJ of Ivingo Creative

Hey! I'm CJ.

I like to call myself a "Website Architect," aka your go-to for building websites that work harder, not just look pretty.

Before starting Ivingo Creative, I was running a tent + event rental company with my husband (yes, the full wedding/festival chaos). I taught myself how to get us to the top of Google, and realized I was more into strategy than setup.

Now I help small business owners and service pros build websites with structure and substance — grounded in SEO, conversion strategy, and content that actually connects.

When I’m not mapping CTAs or yapping about SEO or conversion strategies, I’m off-grid with my family, a strong marg, and a break from my screen.

Let’s make your website the most strategic part of your business so you can take a break, too.

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