Don’t head into the holiday rush with a neglected website. Use this quick website maintenance checklist to boost your site speed, update your content, and make a great first impression this fall!
Your blog is bringing in traffic—but is it bringing in leads? If your posts are getting views but not turning into inquiries, it’s time to rethink your strategy. In this post, we’ll show you five simple, strategic ways to turn your blog into a quiet powerhouse of conversions—complete with examples for interior designers, contractors, and lawn care pros. Because helpful content is great… but booked clients are better.
If you’re pouring energy into email newsletters, Instagram links, or digital collaborations—but still guessing what’s driving results—it’s time to move in with UTM tracking. These simple tools help you track exactly where your traffic is coming from so you can stop guessing and start optimizing. At Ivingo Creative, we believe data is the foundation of good marketing strategy. UTM links give your...
Thinking about moving your site from WordPress to Shopify? Before you make the leap, learn how to protect your SEO—so you don’t lose rankings, traffic, or years of hard work. This guide walks you through everything from redirects to metadata, with practical tips for a smooth, search-friendly migration.
Google just changed how websites are ranked — again. In this post, we unpack the 2025 algorithm updates, including the shift toward helpful content and AI-generated search results. Learn what’s changed, what it means for your site, and how to make your website a place worth finding (and staying).
Your pages are showing up in search—but no one’s clicking. If you’re seeing impressions in Google Search Console but not getting traffic, you’re not alone. Here’s how to fix low CTR with smart, simple tweaks that make your content irresistible.
If you’ve ever asked, “How do I choose keywords for SEO?”—this is the guide for you. Learn how to find the search terms your ideal clients are actually using (without tech overwhelm), and how to turn those keywords into content that gets found and converts.
Getting traffic to your website is great—until you realize those visitors are bouncing without taking action. In this post, you’ll learn how to spot a traffic leak, align your content with search intent, and turn more of your clicks into conversions.
If a visitor lands on your website and can’t instantly understand what you do and why it matters, they won’t stick around. Your value proposition should be clear, compelling, and customer-focused—so people immediately know they’re in the right place. In this post, we’ll break down how to craft a value proposition that grabs attention and turns visitors into customers.