Your website deserves better than “I’ll fix it later.”
One Note, Every Thursday.
Your site is your digital home. It’s your best salesperson, your first impression, and your most important piece of real estate.
Site Notes helps you take care of it.
Websites Are Easy To Ignore Until They Start Leaking Leads.
Site Notes delivers one short, strategic insight every Thursday to help you tidy up, tune up, or totally rethink how your website works for your business.
One fix, idea, or shift every week you can actually use.
This isn’t another newsletter clogging your inbox.
One tip, one tweak, one moment of clarity–delivered every Thursday from CJ.
Whether you’re looking to tweak your site’s performance, boost SEO, or inspire conversions, Site Notes will help you:
Fix common website issues before they cost you visitors
Create a better user experience that converts
Learn SEO strategies that actually work
Stay on top of the latest web trends without overwhelm
Your Accountability Partner in Website Upkeep.
Because DIY doesn’t have to mean do-it-alone.
Let’s face it: websites get ignored because no one’s checking in. Site Notes is your gentle nudge, your website coach, your accountability buddy—all rolled into one. It’s not just advice—it’s your weekly website to-do list from someone who wants to see you win.
Want to study a little more?
Get nerdy with CJ and head on over to The Library, where she shares deeper insights on website structure, SEO, and strategy with a conversion-first lens.
It’s the quiet corner of the internet built for small business owners who want their sites to work.
What Is a Content Cluster and Why Does Your Website Need It?
If your blog feels random or scattered, you’re not doing anything wrong — you probably just need a better structure. Content clusters help you group related posts together, build topic authority, and make your website easier to navigate (for both humans and search engines). This post breaks down what they are, how they work, and how to build your first one without starting from scratch.
What Is SEO? A Homeowner’s Guide to Getting Found Online (and Making Visitors Stay)
At Ivingo Creative, we believe website strategy should feel like home: structured, familiar, and thoughtfully designed. And when it comes to building a website that actually works, SEO is the blueprint, the address, and the front porch light all in one. But SEO can...
Why Your 5-Page Website Isn’t Built to Grow: Understanding Pages, Sitemaps, and Site Structure
Your website is more than your homepage and a “work with me” button. It’s not a digital business card. It’s not a passive placeholder. It sure as hell isn’t enough to have five static pages and call it a strategy. But let’s back up. Because if you’ve ever thought, “My...
WordPress Categories vs Tags: What They Are, Why They Matter for SEO, and When to Leave Them Alone
Understanding the difference between WordPress categories and tags is a small step with a big impact on your site’s navigation, SEO, and content strategy. Categories act as the broad “chapters” that organize your blog’s main topics, while tags are the specific labels that connect related ideas across posts. Used with intention, they help both Google and your audience find the right content with ease — but when they’re misused, they can clutter your site and dilute SEO value. Learn when to use each, how to avoid common pitfalls, and why a clean taxonomy is essential for a high‑performing WordPress blog.
Swipe Right on Convenience: The Case for Credit Cards in Small Business
Convenience is currency. Accepting credit cards isn’t just about getting paid faster—it’s about building trust, boosting conversions, and modernizing your customer experience. But here’s the key: don’t pass the fee onto your client. Instead, understand the math, price with intention, and bake the cost into your foundation—just like you would with rent or software.
Do You Need SEO If You Have Good Copy? (Yes, here’s why)
You wrote the copy.Maybe you hired a writer.You even used the right keywords. So why are you still buried on page three? It’s a question I hear all the time: “Do I really need SEO if my copy is good?” The short answer? Yes. You absolutely do. Why This Misconception...