Definition:
Google Search Console (GSC) is a free tool provided by Google that helps you monitor, maintain, and troubleshoot your site’s presence in Google Search results.
Why It Matters:
GSC offers insights into how Google views your site, including which queries bring users to your pages, how your pages appear in search results, and any issues that might affect your site’s visibility.
Key Features:
- Performance reports (clicks, impressions, CTR, average position)
- Index coverage status
- Mobile usability analysis
- Sitemap submission
Pro Tip:
Regularly reviewing your GSC data can help you identify opportunities to improve your site’s SEO performance and fix issues promptly.